NOIA – the Italian word for boredom – is an independent magazine born from a creative reaction to lockdown and isolation. Rooted in collaborations between artists, designers, photographers, writers, and other creatives, NOIA sources a diverse range of expressions and perspectives to create visual responses toward contemporary critical issues.
Noia #4
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Description
NOIA ISSUE 4: ABSURD RITUALS
Absurd Rituals is the fourth chapter of NOIA magazine.
Rituals are deeply human constructs that emerge from belief and intention. Some are devised through necessity or deliberate thought as efforts to structure meaning, order, or identity; others persist beyond the relevancy of the original logic. In this way, rituals are both rationally composed and ritually re-enacted, performed less to fulfil a conscious aim than to preserve inherited forms of sense-making.
This issue investigates the tension between the internal logic and external perception of (absurd) rituals. A daughter, raised within her father’s conspiratorial rituals, experiences the tragic gap between belief and consequence. Computer overclockers engage in elaborate cooling ceremonies, transforming functional necessity into obsessive craft. Presidential golf outings, presented as leisure, serve as carefully choreographed performances of power, conducted across manicured landscapes with arcane codes of access.
Each of these rituals operates within its own closed circuit of meaning. Their apparent absurdity depends on which interpretive codes we possess, which contexts we inhabit, which roles we play—participant or observer, insider or outsider. What we call ‘absurd’ is often just unfamiliar logic in unfamiliar dress.
The question becomes not whether rituals are rational or absurd, but how they operate, what they accomplish, or whose interests they serve.
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